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Commercialization Models

Demand Pull

What is Demand Pull?
  • Demand Pull commercialization is a form in which technology consumers request the necessary technologies from technology suppliers. As the demand for technology is clear and the willingness to commercialize is high, we can expect successful global technology commercialization.
  • KAIST GCC provides matching and consulting with the best partners in Korea by refining the technology demand information collected through overseas cooperation networks.
  1. Demand Discovery
    • Securing demand through various channels such as local market survey, local visit meetings, and networking events
    • Find reliable demand information using regional hubs, partner organizations, country agents, etc.
  2. Demand Refining & Matching
    • Discover technologies and products to meet valid demand information through discovered demand
    • Matching demand and responding technology and supporting cooperation
  3. Business Consulting
    • Support for commercialization of matched technologies/products
    • Provide professional consulting for local business development and commercialization
Major Cases
  • Chile Graphene Technology Transfer
    Chile: COFRO, CODELCO
    Korea: KAIST GCC, KAIST GRC/CML Lab
  • Global Pharmaceutical Company Open Innovation Cooperation
    German: Roche, Roche Diabetes, Rox Health
    Korea: KAIST technologies, Domestic industry
  • EIPP Kenya Startup Ecosystem Basic Plan
    Kenya: Government, KoTDA, Ke-AIST
    Korea: KAIST, KOTRA
  • Costa Rica NTIS Project
    Costa Rica: MICITT, ICE
    Korea: KAIST GCC, KISTI, Softitech
  • Korea-India international joint research
    India: TKN Advisors, SAL Agrotech
    Korea: KAIST GCC, Apack, Cesel, Farm8
  • UN procurement market
    UN PKO Smart Camp
    UN PKO, KAIST GCC, KRIHS

Tech Push

What is Tech Push?
  • Tech Push commercialization takes place in a market where consumers with excellent technology absorption capabilities and suppliers with innovative technologies match
  • KAIST GCC effectively supports technology-led commercialization through global scale-up programs and industry-specific programs to effectively enter the global market for promising domestic companies
  1. Company Survey & Selection
  2. Company Analysis & Global Strategy Setup
  3. Global Competency Enhancement Training
  4. Global Commercialization Consulting
  5. Successful Global Market Penetration
Enterprise Support Programs
Program KAIST Startup Support DIPS 1000+ Global Up D-Unicorn Materials & Equipment GVC
Goals & Targets Born global startup support for KAIST students and faculty Deep-tech startup scale-up in robotics Global commercialization for Daejeon SMEs Globalization scale up for Daejeon startup & SME Global supply chain penetration for domestic companies
Supporting items and process
  • (Demand Analysis) Identifying candidates to support global start-up commercialization and analyzing entry demand
  • (Consulting) Customized support for each stage of global start-up commercialization and consulting support through expert linkage.
  • (Linking overseas partners) Support for finding and linking cooperative partners, communication for specific cooperation, and negotiation support.
  • (Technology advancement) Completion and advancement of technology and products through matching of R&D specialized institutions
  • (Commercialization of Start-ups) Business innovation consulting and partnering support
  • (Global collaboration) Creating new BMs through matching global large and medium-sized companies and universities.
  • (Investment attraction) Promoting attraction of new and large investments from AC and VC at home and abroad
  • (Global Competency Enhancement) Basic competency training required for overseas expansion
  • (Deep Consulting) Establishment of overseas expansion strategies for each company
  • (Global Market Analysis Report) n-depth analysis of marketability /technical /business feasibility
  • (Local Seminar) Market Experience through Local Practice
  • (Local marketing) 1:1 local partner discovery linkage
  • (Specialized support for selected companies) Support for overseas expansion in accordance with the global commercialization stage of each company
  • (Industrial specialty support) Matching experts in key areas, and linking major global supply chain partners
  • (Innovative foreign demand matching) Provide opportunities for cooperation through discovery and matching of potential overseas demand.
  • (Demand Analysis) Select high-tech industry U.S./European local demand survey and support companies
  • (Technology cooperation) Technology demonstration cooperation through local industry-academic research clusters
  • (B2B linkage) entering the supply chain through discovery of potential partners and signing of cooperation agreements
  • (Completed a collaborative model) Build GVC with demand-supplier modeling
Recruitment and selection Continuous selection Annual announcement of selection Annual announcement of selection Annual D-Unicorn company selection & consulting Selection by survey